How to Rent Out an Apartment in Times Square, New York

Compare your listing against Times Square comps, local demand, and the factors that slow renting down.

Paste your Zillow listing to see:

  • how it compares to Times Square comps
  • visibility and reply speed
  • what may be slowing it down

TIMES SQUARE RENTAL MARKET AT A GLANCE

In Times Square, small differences in pricing and presentation can change rental timing significantly.

Average rent in Times Square$5,283
Median time to rent in Times Square24 days
Qualified applicants per listing8–18
Listings with price cuts before renting31%
Typical inquiry volume35–90
Share of listings rented within 30 days74%
Income Required40× Rent

HOW TO RENT OUT AN APARTMENT IN TIMES SQUARE

Renting out an apartment in Times Square usually comes down to five things: pricing, listing quality, visibility, response speed, and tenant screening.

A typical landlord process looks like this:

1

SET THE RIGHT ASKING RENT

The fastest-renting apartments are usually priced close to the market range for Times Square and the relevant ZIP code.

2

PREPARE STRONG PHOTOS AND LISTING COPY

Times Square renters often compare many similar listings quickly, so first impression matters.

3

PUBLISH WHERE TENANTS ACTUALLY SEARCH

Most renters discover listings through major marketplaces, where visibility and listing quality matter almost as much as price.

4

REPLY QUICKLY TO INQUIRIES

Delays in replies often reduce conversion from inquiry to application.

5

SCREEN AND FINALIZE EFFICIENTLY

The faster a landlord moves a qualified applicant through the process, the lower the vacancy risk.

WHY SOME TIMES SQUARE APARTMENTS RENT FASTER THAN OTHERS

The biggest gaps usually come from pricing, listing quality, marketplace visibility, and reply speed in Times Square.

Strong Times Square listing
Weak Times Square listing

Price vs comps

aligned
above local range

Photos

strong
weak

Visibility

high
low

Replies

fast
delayed

Expected time to rent

shorter
longer
See all Times Square ZIP guides

HOW TIMES SQUARE ZIP CODES DIFFER

ZIP-level differences can matter even inside the same neighborhood.

10036

Times Square’s primary ZIP, reflecting the strongest demand and fastest turnover in the immediate area.

Avg rent

$5,283

Median days

24 days

10019

Just west of the core, this ZIP usually prices a bit below the most central blocks.

Avg rent

$5,125

Median days

26 days

10018

A nearby office-residential mix that often trails the prime entertainment corridor by a small margin.

Avg rent

$5,050

Median days

27 days

10001

Southwest of Times Square, this ZIP tends to be marginally more affordable while still commanding strong Manhattan pricing.

Avg rent

$4,910

Median days

28 days

See all Times Square ZIP guides

TIMES SQUARE VS NEARBY NEIGHBORHOODS

Times Square is easier to evaluate when compared to nearby neighborhoods competing for similar renters.

Midtown West

Closest broad neighborhood comparison for the page, with very similar renter demand dynamics.

Avg rent

$5,125

Median days

26 days

Hell's Kitchen

Popular among renters seeking more residential blocks and slightly better value than Times Square.

Avg rent

$4,700

Median days

30 days

Garment District

Strong transit access and compact units keep rents elevated, but not quite at the same premium as Times Square.

Avg rent

$5,050

Median days

27 days

Theater District

The entertainment core can command a slight premium because of location, amenities, and constant foot traffic.

Avg rent

$5,425

Median days

22 days

What Nmbr sees in Times Square listings

Based on Nmbr analysis of Times Square listings:

  • Listings with stronger photos rent 12% faster than local median.
  • Listings priced above market stay vacant 18 more days on average.
  • Replies slower than 6 hours receive 22% fewer applications.
  • Better visibility converts 16% more inquiries into apps.

Analyze your listing

Paste your Zillow listing to get

  • Pricing vs Times Square comps
  • Estimated time to rent
  • Visibility and reply speed
  • Top issues slowing your listing

FAQ for Times Square landlords

Find answers to common questions about renting out your apartment in Times Square.

How long does it take to rent out an apartment in Times Square?
How do I price an apartment in Times Square?
Which ZIP codes near Times Square rent faster?
Why is my Times Square apartment not renting?
Can I rent out in NYC without a broker?
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